Practice Areas
Potomac represents individuals, companies, trade associations,
and NGOs in three main practice areas:
Government
Relations
While the rules of government advocacy are constantly changing, the realities remain as old as the republic. Access alone is not enough. Success depends on building alliances on both sides of the aisle and promoting solutions that benefit constituents and serve the national interest.
Federal
Marketing
The US Government is Fortune One. But making Uncle Sam your customer is no easy task. Our federal marketing team understands how to navigate the complexities of selling products and services to the world’s largest customer. We help companies identify and pursue opportunities through knowledge of the process and familiarity with decision-makers.
International
Market Entry
Business today is global…but politics remains very local. Local politics often are critical to a successful entry into a new international market. The Potomac team ushers you through the process step by step to ensure the right doors are opened and that a high level of trust is established.
